Idaho Real Estate >> ID Real Estate Specialist

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I Refuse To Participate

Whenever a new report is announced on the radio or television on how bad the real estate market is I switch the radio or T.V. station immediately.  Let's face it, we are influenced dramatically by the media and if we listen to them enough we become what they keep telling us we should be.

The media wants our youth to buy everything they want and desire.  They us men to have that 4-wheel truck that only REAL MEN drive.  They want you women to have the clothes, cars, jewelry, and social life of your dreams. They want you and I to believe just how bad the real estate market is.

I refuse to participate and I am carving my own path!

1. If you are in negative environment at your office then get out!  Yes, there may be a lot of things you like about the office but if the environment is negative then get out and get to an environment that breads a positive attitude.

2. In the early nineties I read a book called "Walk Like A Giant, Sell Like A Madman" by Ralph Roberts and I have read that book or parts of it every year since.  I just read it again this year.  It is one of the simplest and most inspiring books I have ever read. Get a book that inspires you and read it!

3. Get CD's or tapes that has either music or training that works for you. Everyone is different and different things motivate us.  Find music and or training CD's that you love and motivate you and listen to this instead of the negative news.

3. Start walking, jogging or any sort of physical excersize.  It is amazing what just 15-20 minutes of just simple walking each day can do for our attitude.  Regardless of your age, get off your easy chair and go outside and walk or dust off the treadmill and change your appearance and your attitude.

4. Stop advertising "Price Reduced" on all your listings and start running positive ads for buyers that say "Over 200 homes in the $100-$150,000 price range to choose from" and advertise the low interest rates that are available for them.  Create "A Desire" and a sense of "Urgency" in the buyer's minds and give them a reason to call you.  In 1987 right after mortgage rates peaked and had lowered to 12 ½% from the highs of 17 1/2% I ran buyer ads that advertised how many homes were available and started advertising "Payments" instead of interest rates and at one time made 5 sales in 3 weeks off of these ads while Realtors were dropping out of the business like flies.

5. When consumers ask you how the market is tell them "It's an awesome time to buy a home" and leave it at that. If they say, "What about my home that is going down in value?" simply say "Hang on if you can for this market too will change.  If  you cannot hang on, this is reality and this is the market we have".

6. If people want to put you down just smile at them and thank them for thier opinion.  If someone in your family or office wants to get you into a negative conversation "Walk Away and go back to a Happy Place" just like "Happy Gilmore"

Negativity breeds negativity and negative people want no more than to pull you down their self-imposed path of destruction.  Instead of focusing on what is bad in your real estate world start focusing on the opportunities that exist.  in this market people are still getting married, still getting divorced, still getting promotions, demotions, and relocating, which all causes them to need to buy or sell a home.  People don't stop living because real estate markets change and they want to work with a positive Realtor that will take care of their needs.  You can be 95% of the whiners or 5% of the movers and shakers.

We are what we believe we are and we can continue to be part of the problem or we can "Think outside the box and find new ways to create business".  No one is going to do this for you.  It has to come from you and only you can change your world.

 

Search Idaho Homes

Native Idahoan and Boise Idaho Real Estate specialist serving Boise, Meridian Eagle, Nampa, Caldwell and the surrounding Treasure valley area of southwest Idaho. Specializing in residential, investment, land and commercial real estate. Search thousands of MLS listings at Boise Homes for sale and learn all about Idaho by visiting Search Idaho Homes

Comment balloon 59 commentsGeorge Tallabas • September 12 2007 11:46AM

Comments

Great Advice.  Way to snag people in by way of a great title!  Sounds like it's time for creative marketing!
Posted by Matthew Rosov, Certified Mortgage Planning Specialist (Amerisave Mortgage Corporation) almost 12 years ago
I ditto Matthew's comment.  I'm in the 5% group!  Great post!
Posted by Tracy Nicole Hamilton, Realtor - Elk Grove CA, Sacramento, CA almost 12 years ago

Matthew - Thank you and "Go get em tiger!"

Tracy - Thank you and I am happy your are in the 5%!

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago

Terrific Post!If you hang with positive and successful people their attitude will rub off on you!

Please don't get me started on the media......they just plain stink!

Posted by BLR Guy (BLRGUY(Beach & Luxury Realty Inc)) almost 12 years ago
George, I'm working on that sense of urgency part...it makes a lot of sense really. Marketing psychology 101 right here.
Posted by Sue Argue, NH Home Stager (Staged First Impressions) almost 12 years ago
Great inspirational and motivating post.  Sorry, gotta go dust off the treadmill...be back,  when I lose 20 lbs/or in 20 min - which ever comes first. Ok, I guess I can do 30 minutes.  lol 
Posted by Michelle Burgos, CDPE, Short Sale Expert, Pembroke Pines,Miramar,Davie,Hollywood (RE/MAX PowerPro Realty) almost 12 years ago
George, Thanks again for one of your inspirational posts that help us to remember that most imortant of all things a positive attitude.
Posted by Michael Eisenberg, Bellingham Real Estate Guy (eXp Realty) almost 12 years ago

It is vital that you don't participate in the "negativity game", but it takes constant vigilance not to be entrapped.  I have the ability to "tune out" what I don't want to listen to - it helps.

Karen

Posted by Karen Kruschka, - "My Experience Isn't Expensive - It's PRICELESS" (RE/MAX Executives) almost 12 years ago

Hi George! Hope you're having a wonderful day! I did what you suggested...got out of a negative office. :) I officially moved to another company today and I couldn't be more excited. :)

I stopped watching tv (except Lost and Heroes) last year...to much negativity. And I agree....we shouldn't support a media who likes to wallow in a chicken little mentality. The sky is falling!!! Pff...it is not. Great post!!

Posted by delete account almost 12 years ago

Very well said George!!!  I love that you tell it like it is.  After all it is what it is!

Posted by Dianne Barody, Pensacola Florida Real Estate (Century 21 AmeriSouth Realty) almost 12 years ago
George, either be in a positive environment or get out. I love it, be around postive,busy people and you will be positive and successful. It is up to us. We can control the market but we can work in ANY market.
Posted by Missy Caulk, Savvy Realtor - Ann Arbor Real Estate (Missy Caulk TEAM) almost 12 years ago

 

Great post George,

Being positive is always the best way to go. Thanks for the up lift

Posted by Maria Lechner, Home Stager Boise ID (The Added Touch Home Staging) almost 12 years ago

BLR Guy - Thanks for stopping by

Sue - "Go Kill the Bear!"

Michelle - Wear that tread mill out!

Michael - You are very welcome my friend

Karen - Tune it out and make your own mark!

Pamela - Good for you...You go girl!

Dianne - Thank you my good friend. It is what it is but you can change your mindset!

Missy - Thank you and right on!

Maria - Being positive is the only way to go if one wants to survive!

 

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago

George,

I won't lie to you..I probably used that saying in my ads..but rarely...I even saw oner that said really reduced and will be reduced again:)I hate that price reduced...sometimes I refuse to put it in. I go to the gym at least 3 times in the morning to do something to relieve the stress...it makes me feel much better later.

Posted by Neal Bloom, Realtor CRS-Weston FL Real Estate (eXp Realty) almost 12 years ago
I needed this pep talk, and thank you.  I have a customer coming in the end of the month from California, and all day, every day, I think of ways I'm going to find her the perfect home. 
Posted by Patsy Ittner, Your Premier Broker Selling St. Augustine Real Estate (Little Fox Realty) almost 12 years ago

Neal - Keep up  the great work I know you are doing my friend.

Patsy - "You go girl!"

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago
George, loved the post!  I read and watch very little news just for the reason that you described.  Actually I watch very little television and what we do watch is history, discovery and the military channel.  A long time ago I read a book by Zig Zieglar about stinkin thinkin he said if you put garbage in you get garbage out.  I have tried to control my life according to his principles.  It is not always easy as we are BOMBARDED with negativity but it is definitely something to pursue!
Posted by Marchel Peterson, Spring TX Real Estate E-Pro (Results Realty) almost 12 years ago
Marchel - Thank you my dear friend.  You are a wonderful person and I am sure your clients, family and friends are blessed to have you in their lives.
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago
George, great ideas. With so much coverage today of the real estate market being negative, what a great way to set ourselves apart by being more positive. The way we advertise is very important. Creating a sense of urgency is often a great way to speed up showings and contracts.
Posted by Birmingham Alabama Real Estate, Stephen Wolfe (LivingInBirmingham.com) almost 12 years ago
Stephen - Very true and thanks for stopping by.  Have a great day.
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago
It is so "fashionable" to be negative and the media is the king of negativity. Hey, good stuff doesn't sell newspapers or attract TV viewers. Your positive approach and attitude is refreshing and right on the money!
Posted by Gaylen Thornton (Desert Heritage Real Estate) almost 12 years ago
Thank you Gaylen - Have a great evening
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago
I never cared for the "reduced" signs. I used a "new price" sign last year and this year, I just re do the whole thing with Great price (once it gets to a great price:)  I liked this post because it's how I think. Do not let people, news, the market get you down. You are absolutely correct saying "It has to come from you".  No one is going to walk in and change our lives.
Posted by Karen Hurst, Rhode Island Waterfront! (RICOASTALLIVING.COM) almost 12 years ago
Karen -  Your rock girl! 
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago
Thanks for the positive words.  I live by these actions every day.  I don't get wrapped up with negative people or their negative outlook.  Its very important to speak positively, especially to your leads and clients.  They don't want to hear a dismal outlook on the market or life in general.
Posted by Terry Voth, Realtor - Vancouver (Sutton Group West Coast) almost 12 years ago

You are SO right!  It's called "protecting your attitude."  All while my son was growing up, I reminded him:  "Remember, only you are in charge of your attitude.  If you protect it, you will ultimately be in charge of your life. Usually other people's negative attitude gives rise to their negative position in life. And their negative position gives rise to an ever more negative attitude."

Your suggestions for keeping upbeat are excellent.

Good job, George!

 

Posted by Tressa "Teri" Malone, Westfield NJ Area Properties (Keller Williams Realty Premier Properties) almost 12 years ago
Great post indeed. Stay positive because what you focus on will come to pass.
Posted by Keith Perry, REALTOR - West Metro Atlanta (Coldwell Banker) almost 12 years ago
GEORGE:  Great advice for us all.  I'm going to check out the book that you recommended.  Your ad campaign advertising the number of homes in a given price range was a great idea.  Good job.
Posted by Adam Waldman, Realtor - Long Island (Westcott Group Real Estate Company) almost 12 years ago

Terry - You are very welcome and keep up the great attitude!

Tressa - I appreciate your words of support!

Keith & Robin - "Keep focused and positive" my friends

Adam- Thanks my friend and I hope you love the book as much as I do!

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago

George,

A very important post - that everyone in this business should read! I agree whole heartedly with all your points.  I have never, and will never advertise a listing with a "Price Reduced' or "New Price" sign rider, in the MLS or in a print or internet ad.  WHY do people do this?  I see it everywhere.  This practice just screams out - my seller is desperate - I am asking or begging for ANY kind of an offer.  It's something you can simply just do without.

Posted by Debbie Cook, Silver Spring and Takoma Park Maryland Real Estate (Long & Foster Real Estate, Inc) almost 12 years ago
George, Great tips on staying upbeat and positive. I am a firm believer in a strict "No Whining" policy.
Posted by Rolo Cuadrado (Colorado Mountain College) almost 12 years ago

Awesome post!!! I have bookmarked it for future review! Thank you for sharing this uplifting post with all of us here on AR!

 

Best,

 

Scott 

Posted by Scott Cowan (RE/MAX Professionals) almost 12 years ago

Debboie - Thanks so much....You rock!

Rolando - Good for you!

Scott - Thanks for the bookmark and I hope it helps!

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago
George - I refuse to be a whiner. I will get the book and keep moving  to the beat of my drum, not what the media says.
Posted by Paula Henry, Realtor - Indianapolis Real Estate - 317-605-4174 (Home to Indy Team @ HomeSmart Realty Group) almost 12 years ago
Great blog! I agree 100%! I went to a meeting yesterday about the changes taking place in the mortgage industry and the owner of the mortage company said he pulled all his radio ads because the radio stations kept talking about how bad the real estate market is and were contridicting everything he was advertising. I just bought a book today but as soon as I get done reading it I'll have to get the book you recommended. Thank you.
Posted by Amber Williams (Re/Max Classic Homes) almost 12 years ago

Paula - You are a move and shaker my friend

Amber - Right on and good move by the owner of the mortgage company!

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago
Excellent post George.. Real Estate is local and sometimes that means things can vary from street to street.. people will always buy and sell whether it's abuyers or a sellers market.  Our job is to help them navigate successfully through that market 
Posted by Kaye Thomas, e-PRO, Manhattan Beach CA (Real Estate West) almost 12 years ago

Thank you Kaye

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) almost 12 years ago
George: Thank you for another wonderful post. Ever thought of writing a book?
Posted by Michelle Minch, Home Staging Los Angeles and Pasadena, CA (Moving Mountains Design Home Staging, Pasadena, CA) over 11 years ago
Michelle - You are so kind.  I am not qualified my friend.  Thank you for the compliment!
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago

George: if not a book how about touring as a motivational speaker?  Your posts are always inspirational and very motivating. Thank you for your words of wisdom.

Posted by Diana Corcoran, Rhinebeck Real Estate (Berkshire Hathaway Home Services Hudson Valley Properties) over 11 years ago
Diana - Ralph was a super star and shares his wisdom and insights as humbly and simple as anyone I have ever seen.  The book is about the A,B,C's of starting out in real estate and he explains it as well as anyone.
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago
George you are simply awesome, your like a breath of fresh air when you've been in a room full of smoke.  I really appreciate you sharing your thoughts with us. Whenever I am down about business I know where I can go to get inspired. I do not always comment but I really enjoy reading your post. George you should write a book. Thanks again for being the man that you are.
Posted by Michelle Rosser, Atlanta Real Estate-South Fulton & Fayette (Maximum One Realty) over 11 years ago
Michelle - Thank you so much for your kind words.  How very sweet of you.  I hope you have a wonderful day.
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago

Great Post....we are so held captive by the MEDIA.....I do the same thing....I don't take a newspaper....I don't watch the Major News at night.....or the local news (although better).....I occasionally pick up a Neweek just for fun......flip through and put it down without reading any articles).....I am sick of the MEDIA and the only tool we have is to talk about to our clients and to not participate.

If I have a need.....I use my computer to see the headlines and read what is worth.....GREAT POST!

Jeanean Gendron

Posted by Jeanean Gendron, Specializing in Selling Unique Properties (The Address Realty) over 11 years ago
Jeanean - You are right on and keep up the good work!
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago

George- Long time no read! Hope you are doing well. Another great post.

I haven't read all the comments yet. Just wanted to say thanks for the book recomendation. I will have to go find a copy. I too tell people it is a great time to buy a house. And I always have CD's in my Jeep to listen to.

Posted by Debi Braulik, Selling Maple Valley to Fife WA Homes For Sale (www.roundrealestate.com) over 11 years ago
Debi - You are very welcome and I hope all is well in your world.
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago

George, That is a great book for sure and Ralph Roberts is the real deal.  What I love about Ralph is that he was doing big numbers (over 400 transactions a year) and he built a team before big numbers and teams were the norm.  Back in 1991 I spent a day with him in his market working with him and learning his systems and operations...the guy shared everything he could with me and following that single day we spent together we have become friends.  I have since shadowed him 2 more times in my career and each time I learn more and more.  Ralph is the ultimate positive person and he has been through more challenges in his life than anyone I know...and he rebounds and becomes even more empowered.  If I was to select a real estate hero and mentor...it would be Ralph Roberts.

Posted by Sam Miller, Knox County Ohio Real Estate Specialist (RE/MAX Stars Realty) over 11 years ago
Erica - Good for you and "You go Girl!"
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago
Sam - What an honor for you to comment on my blog!  I remember Howard Brinton interviewing you and quoting you in several of his publications.  Yes, Ralph has really influenced me and I value all I have learned from his book and other publications.  I hope all is well in your world Sam and take good care.
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago
George, i feel the same on so many of your points. My market is great. I do have 20 listings and have began to exercise again.
Posted by Frank Rubi, FrankRubiRealEstate.com (Frank Rubi Real Estate, LLC) over 11 years ago

Frank - Thanks for stopping by and keep up the great work.

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago

George, Thanks for your kind comments but actually the honor was all mine.  Your blog got me to pause and revisit memory lane.  I would not be at the level of business I am today if it was not for that single day spent with Ralph...it was THAT life changing for me. 

 

Posted by Sam Miller, Knox County Ohio Real Estate Specialist (RE/MAX Stars Realty) over 11 years ago

Sam - You are a gentleman and are the class guy Howard said you are.  You give credit where credit is due and your humility is refreshing. I hope you continue to be blessed and you have a wonderful weekend.

Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago
George
Posted by Faina Sechzer, Real Estate Expert - Princeton, Montgomery ,Hopewell, NJ (Henderson-Sotheby's International Realty) over 11 years ago
Well said! I am so happy to be associated with such a forward and positive thinker as you. Wow!
Posted by . . (no thanks) over 11 years ago
Bridget - And I feel blessed to be associated with you!
Posted by George Tallabas, Idaho Real Estate (RE/MAX Advantage) over 11 years ago
George - well written and well said!  It is amazing how much one person can change a market just by what you think and say!  Good selling to you George!
Posted by Eva Armstrong, Environmental Visions (Environmental Visions) over 11 years ago

Participate